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Tencent And PlatinumGames Have Teamed Up
On January 7th, Tencent and PlatinumGames have announced that they struck a partnership. What exactly does this entail?
PlatinumGames Will Remain Independent
The full announcement was published on January 7th and can be read here. Kenichi Sato, a president and CEO of PlatinumGames, took a moment to say that this partnership will have no effect on a company's independence. Actually, the real goal of it is to “… strengthen our foundation as a business and expand from game development into exploring self-publishing.”. According to the head producer Atsushi Inaba, this is “something that has never been done before.”. PlatinumGames hopes that this move will be a great promotional tool. Judging by the quality of their games, this is something they certainly do deserve. We wonder if this means that PlatinumGames will also publish games from smaller developers.
This move was coming for some time. Tencent also partnered with Nintendo in 2019, which published Bayonetta 2, Astral Chain, and The Wonderful 101 in order to promote Nintendo Switch in China. These are all excellent titles made by PlatinumGames.
Tencent Has Big Plans
For uninitiated, Tencent started as a massive Chinese internet and media company. Last few years, it's been buying shares of popular gaming developers like crazy. Aside from completely owning Riot games, it has bought parts of Ubisoft, Epic Games, and Activision Blizzard. Today, Tencent is the largest gaming company in the world and its appetite is still growing.
At the end of the last year, Tencent announced that START, it's cloud-based gaming service, is currently in the beta phase. The company is preparing for the arrival of 5G technology, and some people speculate that by 2023 China will have the biggest cloud gaming market.